Marketing Support
Promote your business to our
Cardholder base
An important part of our marketing
service is the ability for establishments to target our Cardholders with their products
and services. There are various ways to communicate with our Cardholder base:
You may promote your establishment to over eight million Diners Club Cardholders
In exchange for the applicable cost,
Diners Club can offer prime space on its web Site. Only a limited number of establishments
can be featured on the web hence inclusion is dependent on provision of an exclusive
cardholder offer and the volume of business done by the merchant.
2. Intranet and communication through Online Service facilities
Cardmembers who have signed up to receive email news on offers
with the Diners Club Online services are sent by email periodic advises of any
special offers provided by merchants .
3. Cardholder Statement Inserts and Statement Advises
One of the most effective ways to
communicate with our customers is through our inserts which are mailed with Cardholder
statements. Inserts are prepared periodically reflecting all special promotions that are
offered by merchants to cardholders
4. Rewards joint promotions
Accolades, a programme that has been
launched rewards Diners Club cardmembers with Club points for every spend on their card .
Accumulated Club points convert to free flights, seat upgrades, free accommodation and
other benefits with our partners.
The significant increase in spend seen after the launch of Accolades made us certain that cardholders will take advantage of any promotion that gives them more Club points.
Merchants agree to provide a certain
discount on their products which is translated to points and awarded to cardmembers by
Diners Club. A 1% discount hence works out to double points and a 20 % discount to 20
times more points.
The programme is running
successfully in Qatar with most of the participating merchants having achieved upto 50%
increase in spend.
To be considered for any of the
above marketing support, please fill out the online request form. We will be in touch with
you soon.